Founded by Alex James in 2015, the Los Angeles-based streetwear label known as Pleasures is widely known for it's intense punk, grunge, and rock-n-roll aesthetics. Pleasures is defined as "A Mood. An emotion. An altered state of being." The brand's belief is that pleasure, real, true, unfiltered pleasure, begins with your clothing. Their graphics-based streetwear apparel that ranges from sweatshirts, crewnecks, and t-shirts all the way to headwear and accessories. Pleasures plays heavily off of inspirations from '90s subcultures and the grunge, DIY lifestyle into clothing that evokes feelings of nostalgia. Iconic Collaborations: Reebok, Doc Marten, and Crocs.